And so the time has come for a storyteller to cross, even metaphorically, the threshold of a company? And for fairy tales, to creep into the professional context?
But didn't they belong to our childhood? Could they help us unravel some skeins? To inspire? To free? To innovate? If you asked yourself these questions, and they are authentic, you are on the right path to find the answers ... fairy tales tell you.
This text aims to clarify first of all who the traditional storyteller is, shows how it acts in the company and how the fairy tale can be of vital use. In fact, it is a place of the spirit, important for finding the weak signal of an unlimited, creative and resolutive potential, which alone is capable of bringing about the desired change. There are several representative business situations described here, in which fairy tales have been successfully applied for a definitive transformation.
So how do you use it?
- For emergency consultations; and if it seems daring to open at random and be inspired by the first line you read, know that this kind of trust in resonances is the main innovation handed down over the centuries by traditional fantastic stories.
- To abandon the usual path, as Little Red Riding Hood does, going into the woods to discover spring...
- To awaken your senses, because creativity is intimately interconnected with the ability to feel with your whole being.
- For communication, team building, decision making, in RD groups in collective intelligence and creative writing.
This original text - with a dynamic style and full of ideas - and enriched by the most in-depth specialized bibliography currently available on the topic, teaches us that even at work, problems are solved with the joy of life and the passion for the profession.